A few weeks ago, I published
a sponsored post for Great Lakes Gelatin collagen protein. Sponsored posts don't often get a lot of traffic. Most blog readers recognize sponsored posts for what they are, advertising. I don't do sponsored posts very often but when I do, I try to make the posts about a relevant topic that ties into the product. At least that's the kind of sponsored posts I like to read.
I didn't name the product in the title, again, hoping to prevent people from not reading the post. Instead, I came up with what I thought was a clever title,
In Pursuit of Happy Joints. After all, the product is supposed to reduce inflammation and I have rheumatoid arthritis.
After publication, I shared the post on all my social media accounts, as I do with all my blog posts. I participate in a couple of blogging groups and shared it there as well. I would have been happy with 500 views. A few days after I posted, I got those 500 views.
Then something extraordinary happened. The post went viral.
