Showing posts with label Win at all Costs. Show all posts
Showing posts with label Win at all Costs. Show all posts

Monday, November 23, 2020

Book Review: Win At All Costs: Inside Nike Running and Its Culture of Deception by Matt Hart

 Disclaimer: This post contains an affiliate link.

I have to admit that initially upon its release, I wasn't interested in reading Matt Hart's Win At All Costs; Inside Nike Running and Its Culture of Deception. I'd heard the stories about Alberto Salazar, the famed coach, who has been banned from running and racing because of doping allegations. I'd heard the rumors about Galen Rupp, Salazar's protegé, thought to be heavily involved in doping. I read the stories about Kara Goucher's defection to Oiselle and never quite understood it. Last fall, young running phenom Mary Cain, came out against Salazar and his abusive comments about her weight. 

This is all very interesting, especially to those of us in running. Would a book that detailed the years of allegations against Salazar and Nike be a good read? Well, after reading Alex Hutchinson's recommendation--and for the life of me, I can't find it--I decided to pick it up. 

I'm so glad I did. It's a fascinating read and so well written, I couldn't put it down. In fact, some of the stories are so outrageous, you might forget this is a fact-based book! But for Nike and Salazar, it was all about winning--at any cost.